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Reliance Communications partners ZMQ to develop mobile games

Indiantelevision.com Team

(18 November 2008 7:30 pm)

MUMBAI: Reliance Communications has signed a partnership deal with ZMQ Software Systems, a New Delhi based gaming, e-learning and edutainment software company for developing and launching mobile games on various social themes and programmes.

The theme of the games will create mass awareness on United Nations’ millennium development goals (MDGs). RCOM and ZMQ are engaged in developing MDG Chase, an interactive mobile game, where users catch different MDGs, learn about the various issues and concerns, score points and come to know how they can really contribute in achieving them. They also need to send the collected MDGs to the stakeholders on their demand.

The objective of the game is to deliver all the eight MDGs and achieve the target in the shortest time. The game will be available on Reliance Mobile World (R World). Plans for launching new mobile games on MDGs are also expected soon.

Reliance Communications head - value added services Krishna Durbha said, “We are glad that our partnership with ZMQ will help in popularising mobile games based on goals of the UN. This will provide us an opportunity for developing more innovative games that are integral to the promotion of MDGs.”